It doesn’t need a person to be scientist to note that future of mobile phones is bright. People have seen the dynamic changes taking place in the design and mobile technology since its invention in 1947. The US internet providers believe that these mobile phones which they term as “smartphones” have better operating systems, reducing prices, plenty of applications to suit every taste and high speed internet network. Because of the growing competition to provide people with plethora of contents companies like Google and Yahoo are coming forward. Yahoo believes that if they are not on mobile they will miss out on many regulars.
Service engine providers also are of the opinion that they have potential markets in countries like India, Indonesia, Philippines, Thailand and Malaysia. According to the experts in India there are approximately 40 to 45 million computer users availing internet facility and around 550 million mobile subscribers of which 20 million people use the internet accessibility application.
Mobile phones are also very effective form of advertising. It is comparatively less expensive and effective compared to advertising in other forms. You will hardly find anyone without a mobile phone and hence sending messages, various updates, upcoming weather changes can be successfully transmitted to people. In order to attract customers in countries like Singapore there are sensors fitted in busy places like malls, shops etc. so when people pass through these sites they get messages on their mobile phones tendering discount coupons. Thus marketing is also made easy and smart with the enhancement in mobile phone technology.
Does all this ring a warning bell or has all this reached a saturation point. The operators have more challenges to face and seem to have tough competition with more and more competitors penetrating the markets. But the operators feel it otherwise they say that with introduction of new genres of mobile phones and more and more people subscribing, have perked up their finances. Also many will agree with market penetration people now don’t get calls asking them to change their service operators. This is now left upon the subscribers to decide which service to choose or not.
Now the latest in the row is a proposal which soon is on the verge of implementation, irrespective of the service operator you switch to you can retain your earlier phone number. Thus making life more simplified.
